3
Mar

A Listing Of Insurance Agents Necessary

Insurance agents can be some of the most important people you’ll ever do business with. They will help you protect your property, your assets and your finances. The work of an insurance agent has the potential to save you from financial ruin. original site

You could go through your whole lifetime and not need the services of an attorney. You could live and die and not have to use an accountant. But you can’t live in “the real world” without insurance agents.

But remember…it’s YOUR responsibility to learn which coverages are right for you.

Have you ever heard a story from a friend or relative who filed an insurance claim, only to find out that the coverage their agent promised was not there? I hear those stories ALL THE TIME, and at the WORST POSSIBLE TIME…AT CLAIMS TIME!

I began my insurance career as an agent in 1973. I kept my agent licenses active until 1992 when I became an insurance adjuster. During that period of time, I sold nearly every kind of insurance imaginable. That gave me a depth of experience in insurance sales. But all of that experience did not make me an expert in insurance. I learned risk analysis and sales techniques. But I don’t think that I ever had one minutes’ training in how to handle a claim. When my clients had a claim, I gave them the company’s phone number and told them to call it in. We occasionally filled out an Acord form, which is a standard industry form for filing a claim. That was all we did.

The best agent is a person who has spend time studying insurance, not a person who is an expert in sales. The largest percentage of insurance agents of all types are sales people, not insurance experts. Your agent may or may not be an expert in insurance. You’ll have to simply ask your agent what his education level is.

There are a lot of colleges and universities that offer degrees in insurance today. In our area, the University of Georgia offers degrees in Risk Management and Insurance. It’s a pretty well-respected program.

Agents can also become experts in insurance by going through continuing education, such as the Certified Property Casualty Underwriter (CPCU) education program. Life insurance agents can achieve the Certified Life Underwriter (CLU) professional designation. There are other designations available to agents, but those two are the most widely accepted educational programs.

Agents in most states also have to complete a state-required number of Continuing Education hours each year in order to maintain their insurance licenses. If they don’t complete the hours, the state cancels their licenses.

An agent has a duty to you, called the “fiduciary duty.” That means that he must keep your financial well-being first in his priorities. If an agent sells you an insurance policy because it has a higher commission than another policy, he has breached his fiduciary duty to you.

24
Feb

What You Need To Know About Private Mortgage Insurance Described

Mortgage insurance is coverage to the mortgage lender in case of the potential default of payments by the borrower. It is an insurance policy like any other, and requires premiums to the paid. Premiums are generally passed on by the mortgage lender to the buyers of the mortgage. Mortgage buyers may wish to pay the premiums either on a monthly basis, or as a lump sum amount at the end of the year or closing period. Since mortgage insurance premiums have to be paid by the borrowers of mortgages, mortgage insurance companies target their advertisements to the borrowers.Do you want to learn more? read here

Mortgage insurance companies are on the lookout for leads of potential mortgage insurance policy buyers. These are people who have taken mortgages from a financial institution. A person making at least 20% of the down payment is not required to buy mortgage insurance, but it is obligatory for the others. Hence, mortgage leads are invited from those mortgage buyers who have paid less than 20% of the down payment.

Telemarketing is the most viable option for garnering mortgage insurance leads. Call-center employees may cold-call various mortgage companies, who wish to pass on mortgage insurance to their buyers. Companies interested in buying mortgage insurance for their borrowers constitute leads, which are forwarded to the insurance company. Call centers may also cold-call the mortgage borrowers themselves. Once the mortgage insurance company gets hold of a potential lead, it follows up and tries to close the insurance policy on the mortgage borrower.

There are not many mortgage insurance websites that generate leads. The few mortgage lead generation websites that exist have mortgage borrowers fill in online forms and pre-qualify them for mortgage insurance policies. Pre-qualified leads are passed on to the mortgage insurance company. Since the leads are already pre-qualified, it saves both time and money for the insurance company.

23
Feb

Auto Insurance: Accidents Happen

You need auto insurance. Most sates require insurance coverage just to register a motor vehicle. No proof of insurance, no registration. It’s the law. But the law or not, you need auto insurance to protect yourself, your loved ones and your assets. We live in a litigious society where lawsuits are common and facing a lawsuit is something you don’t want to face.Checkout San Angelo Pronto Insurance for more info.

Having the right auto insurance protects you, your family and all that you’ve worked for. Choosing the right coverage in the right amounts is essential to protection of all the things important to you.

The Cost of Coverage

Auto insurance costs money. How much money depends on a number of factors including:

your driving history

your marital status

the kind of car you drive

your age

where your home is (and where you do most of your driving)

number of drivers

number of vehicles covered under the policy

If you have a few speeding tickets and you’ve had a few accidents (slow down) your monthly auto insurance premiums will be higher. If you drive an expensive sports car you pay more than if you drive a car built for safety.

Younger drivers have more accidents, therefore, their insurance premiums are higher. The factors that determine how much your automobile coverage costs are varied – some controllable, some not.

Automobile Policy Coverage

A quality auto insurance policy covers a variety of common contingencies encountered when driving down the highways and by-ways on the way to work.

Property damage coverage pays for damages done to the other vehicle and other property when you’re in an accident. Because property damage coverage protects the other driver it’s required in most states.

Bodily injury coverage protects you when the other party is injured or killed as the result of an automobile accident. The courts are clogged with cases involving bodily injury claims and you don’t want to add to the log jam.

Medical coverage pays for hospital stays, doctor’s visits and other medical expenses for you and all of those in the car at the time of the accident – again, essential to protecting your family assets – including your home. It doesn’t take much to roll up astronomical medical expenses even in a minor automobile accident.

Comprehensive coverage protects against things like theft, fire, a tree falling through the windshield and other non-accident related damages that can knock the family car out of service.

Uninsured motorist protection provides medical recovery expenses in cases of accidents with uninsured drivers or hit-and-run drivers who flee the scene of an accident and escape. You pay more for this protection but three out of 10 drivers are cruising the streets without insurance. Uninsured motorist protection covers you against these uninsured drivers who disregard the law and common sense.

19
Feb

A Listing about Miller Hanover Insurance

A home is typically your biggest investment so it’s important to have it properly insured. Unfortunately, many people don’t know what their policies do and don’t cover. Have a look at Miller Hanover Insurance. It’s important to understand that there are 4 primary components to homeowners’ insurance and to understand what those components are.The first component is the structure itself, the building including the garage and deck as well as unattached structures such as a shed. When you buy the home you typically have the home insured for the amount you paid for it, or you have it insured for the rebuild value. This implies that the policy will provide reimbursement up to the policy limit to replace the structure if your home is a total loss. You want to have your home insured for enough that you can totally rebuild it, this is the replacement value.A problem that many homeowners face is that they are underinsured and don’t have enough insurance to cover repairs to their home, or replacement of the home, if they face significant damage. An accurate assessment of your home should be completed so that it is possible to determine an accurate replacement price. It will be possible for your insurance company to help you determine this amount.The next component is for personal property. For about 60-70 percent of what you insure the house for, most companies insure the personal property in the home. For example, if a home is insured for $200,000 then the personal property is typically insured for about $140,000-$150,000. The personal property insurance can be raised if the belongings in the house are worth more. This could, however, be at an additional cost. There is no charge for keeping it proportional to the insurance on the structure but when you raise the personal property insurance there will be a small fee.Typically, personal property insurance covers such things as furniture, clothing, toys, and home accessories such as home decor.

10
Feb

Tips To Choose Right Auto Insurance Company

Are you in the search for decent prices for car insurance? Or, maybe you’re really searching for a different insurance company for cars? Now is the best time to seek car insurance quotes from many agencies that are more than willing to gain your patronage, whatever the justification for shopping around. In fact, by means of auto insurance prices, several businesses can fight for your company.Checkout San Angelo auto insurance for more info.

Considering the sort of policy you seek is the first move toward finding the best car insurance provider. For example, you might want to evaluate car insurance rates from firms who specialize in offering consumers a second opportunity to receive bargain auto insurance whether you have a less than stellar driving record or previous credit issues. If you buy more than one car, you can find that in return for being the exclusive insurer, certain auto insurance providers may provide cheap auto insurance premiums. In other terms, it will result in discount car insurance at its finest by moving all of your plans to one company.

The next move in finding a car insurance company is to search for one focused on a strong driving record that benefits drivers. Flexibility when it comes to coverage selection and rewards to encourage safer and more conscientious driving is one of the keys to a reputable car insurance business. Taking the time to study the car insurance company’s position on discount auto insurance premiums for people with a safe driving background, in addition to reviewing auto insurance rates and plans.

It is necessary to remember that the prices of car insurance differ from one region to the next. For instance, car insurance in Pennsylvania can be less costly than auto insurance in New York or vice versa. However, regardless of where you work, everyone would recognize that car insurance is pricey and it is crucial that you check auto insurance premiums to guarantee that you receive what you pay for. For example, a successful car insurance provider would provide multiple deductibles, competitive auto insurance premiums, and a form of policy that enables medical costs to be covered temporarily in case you do get involved in an auto accident. If you are hurt as a consequence of the negligence of another motorist, certain car insurance providers may compensate for the hospital costs and subsequently demand restitution from the defective person (s). To many, including those who would not otherwise have health care, this is a great relief.

As a final think about selecting a car insurance policy that provides the cheapest auto insurance rate, free auto insurance quotes and a customizable package that can be personalized to meet the particular preferences, before making a final decision, simply take the time to browse around and review auto insurance with more than one provider.

The material in this article is meant to be used solely for the purpose of comparison. It can not be used as a car insurance quote, auto insurance rebate or auto insurance premium, in lieu of or in accordance with professional financial or insurance advice. Contact a local car insurance provider for more details or to request an auto insurance offer.

8
Feb

A Look at San Angelo Pronto Insurance

Auto insurance is insurance coverage for automobiles, trucks, motorcycles, or other road-going vehicles. Its main function is to provide physical protection against bodily damage or injury resulting directly from road accidents and from liability which may also arise out of similar accidents in a car. This insurance also provides financial protection from expensive damages resulting from fire or theft of the insured vehicle. Car insurance is usually required by law for all drivers irrespective of their age, sex, or driving history. Have a look at San Angelo Pronto Insurance.

The primary type of auto insurance coverage is liability coverage, which pays for the expenses resulting from accidents in which the insured vehicle is involved in. Under this coverage the insured party is liable for the repair or replacement costs of the vehicle or its parts, provided that the vehicle was not the subject of an intentional act causing the accident. Liability coverage also covers the cost of medical payments and personal property damages incurred as a result of the auto accident. In the case of a total loss situation, the liability auto insurance covers the remaining balance due to the at-fault party.

Another type of auto insurance policy is comprehensive or full coverage auto insurance. This policy provides the most comprehensive coverage for damages resulting from theft, vandalism, or an accident caused by a reckless driver. It also protects the driver’s passengers in the event of an accident. Full auto insurance requires the insured to pay the expenses resulting from a vehicular accident and the legal costs related to an at-fault claim if the claim is denied by the other party.

7
Feb

San Angelo Insurance – A Guide

An Insurance Company is a company that buys the right from an insurer, usually an insurance company, to insure against losses caused by events beyond the control of the Insurer. Examples of events beyond the control of the Insurer may include natural disasters, war, terrorism, riots and violence. If an insured event occurs, such as a death, an accident or loss of income or business, then the Insurer has the right to claim payment from the Insurance Company to compensate for those losses. An Insurance Company provides this service to its clients by collecting a regular monthly premium from the client. The Insurance Company issues the policy to the insured for the stated duration at pre-determined rates. Get the facts about San Angelo Insurance see this.
A mutual company, which can be either for-profit non-for-profit or government-operated, that sells the right to collect premiums from insureds for payment of agreed upon expenses by the Insured to the Insurer, also known as a premium. For instance, if one buys health insurance from a mutual company, then the insurance company operates on a for-profit basis by paying the insured a monthly premium based on the risk of loss by the Insured. There are also third-party insurance companies, also called commercial insurance companies, that operate on a for-profit basis.
There are many kinds of insurance that fall into the categories of life insurance. Life Insurance, also known as Variable Life Insurance, is a type of life insurance in which premiums are paid monthly for the benefit amount specified each month. The premium may vary with the age of the insured, health status, the cash value of the policy, the length of time for which the policy is in force, and the premium’s relationship with the insured’s health. Variable Life Insurance premiums are usually tax-deductible. The term Whole Life Insurance is another type of life insurance in which a guaranteed premium payment is made to the Insurance Company, who promises to pay the death benefit to the beneficiary, and may also provide for the payment of expenses that may arise out of the insured person’s death. Finally, Universal Life Insurance is a type of variable life insurance that allows the owner of the policy to choose between a cash surrender value, as in the case of whole life insurance, and an investment fund that grows with the investments provided by the insurer.

4
Feb

Everything You Ought to Know about Insurance Agency

By now, you are also well conscious of the fact that before making your final decision, it is best to shop around for a decent auto insurance policy. This method, however, does not only refer to the policy itself, as it can also be seen as a way to locate the best insurance provider out there. You wonder, why is this of great importance?Do you want to learn more? -find more

Ok, only one part of choosing a reliable insurance agent to write your contract on you is getting good prices. Let’s just put it this way, if their services and overall efficiency are not up to standards, what value is an organization with decent rates? Therefore, as a way of saying whether or not you can rely on them when it comes to claims, you can not count on the policy prices of a single organization.

After all, when it comes to filing an insurance claim, we have read of numerous horror stories shared by individuals in regards to insurance providers dissolving or giving consumers a rough time.

So, how can you say anyone about a decent insurance agency? Ok, it all depends, really, on your tastes. The argument is that each person will like something different from his or her preferred agency, and as such, they would like to choose one that would perfectly meet their needs. Fortunately, there are several different departments to pick from, so the assignment isn’t as daunting as it might sound. If you just want to be sure, though, then you can take the time to do research.

Using so can help you develop a greater understanding of how a given organization performs its business. Next, get acquainted with the most famous titles, as they are often nice to start with. Basically, a well-known organization is expected to find something written about it, preferably a summary of its own interactions by a previous or existing customer when it comes to working with this agency.

Bear in mind that any of these reviews may be skewed, so it would be prudent not to count on them entirely.

You may want to look at the company’s history besides reading feedback. Do they have a reputation that is usually good? A few bumps in their record should be okay, especially if they are not important to their services. If they are considered to be inefficient, though, and if you have read about one or many bad reports about them, it may be best to merely pass on all proposals from this specific insurance provider, no matter how tempting they may be. Now, once you select a business that has a strong reputation and is well known for delivering exemplary services, all that remains is for you to check the policies they have on offer and find out if they are able to tailor one for you. There is nothing better, after all, than a policy that has exactly what you need and nothing else.

30
Jan

San Angelo Insurance – Guidelines

In spite of the arrangement they share with their consumers, an auto insurance provider is accountable for certain things. When an unexpected occurrence arises, the auto insurance provider is first and foremost accountable for timely customer care. It’s good to assume that your agent or agency can act immediately and deliberately if a car that is covered under your insurance is in an accident. Get the facts about San Angelo Insurance see this.
Many car insurance companies ignore the customer care factor which will therefore scare off consumers to the extent that they move agencies. In addition, the auto insurance provider is liable for the policy’s continuing care and analysis. At least twice a year, a decent auto insurance provider can call their buyers to discuss their needs. From time to time, for purposes such as an initial tax charge or getting an individual on the contract that has only reached 25 years old, a car insurance agent may be eligible to award preferential rates on premiums. This continuous interaction helps the consumer to realise where their strategy now is and where it will stand in the future.
Finally, a good auto insurance company can supply the consumer with accurate details about everything from their payment to claim data. All is involved in learning what they pay for. It will help a consumer appreciate their premium or what their deductible is being used on by presenting this detail. Small personal touches are what set a mediocre agent away from a great one for auto insurance.

23
Jan

Choosing Your Car Insurance Agency

You can easily save a nice amount of cash over a period of time by selecting the right car insurance provider. However, the decision can be somewhat daunting for others, with so many variables to consider. We will outline a couple of tried and tested tips in this article to assist with the decision process.Checkout Insurance Michigan for more info.

Move 1 – Compile a list of insurance quotes online by paying a visit to a few of the key websites of insurance firms. You will be asked to fill in the information that applies to you and your car. In order to see if it will affect your quoted monthly premiums, try playing with deductible numbers. Once a good size list has been obtained, you’re on to the next move.

Step 2 – Ask yourself what your optimal strategy is. If you happen to have a nicer car, you might consider looking further into policies that have provided you with the best premium quotes that provide coverage for upgrades. This may involve accident or extensive coverage, or anything like assistance from the roadside. If competitive prices are provided by various companies, you can take the time to consider the advantages of each one.

Phase 3 – Inspect which organisations, such as safe driving or injury forgiveness, provide advantages and discounts. You may be inclined to consider following them further if you happen to find a policy that will also provide you with a fair monthly premium. However, check to see if there is something you can do to cut your prices any further before choosing your business. As well as combining different forms of insurance, multiple vehicle coverage is a great choice to look at. It will help to minimize premiums quite a bit by getting your house, vehicle, and life insurance under one entity.

Phase 4 – After you’ve done investigating and business thoroughly. Send the call to them. Chances are, to find the best possible price, you would be able to discuss prices with the members. Do not agree on a policy until it is very clear that for your ideal plan you have reached the lowest possible cost.

Step 5 – Continue reviewing a few times a year on various policies and quotes. You never know when there could just be a new contract coming into effect. If your goals change, you can still move policies. To continue saving yourself money on auto insurance, all it takes is a little effort and a search engine.

13
Jan

Finding the Right Medicare Insurance Plan

Medicare insurance plans are available for you to buy. These plans cover different parts of Medicare and are usually sold as part of a group plan, or via private insurance companies that sell Medicare insurance. These plans cover various aspects of your Medicare coverage, and there are many different plans to choose from. Some of these plans are better than others, but there are also many options for you to get a plan that you can afford. Below are some of the options to consider when you’re looking for Medicare insurance.Checkout Medicare insurance plans for more info.

There are basically three kinds of Medicare insurance plans available: Parts A & B, and traditional Medicare. Parts A & B, which are also federally funded, cover almost everything that original Medicare does. So if you’re looking for Medicare insurance plans, make sure that you check out what exactly those two plans cover. Original Medicare (Parts A & B), like all Medicare, do cover hospital visits and doctor visits, but it doesn’t cover much else. There are new options now, including prescription coverage, in order to improve the quality of care for seniors, and these prescription benefits are partially covered by private insurance companies through Medicare Part D. However, keep in mind that prescription drug coverage is not considered Medicare-aid, so you will have to pay for it yourself.

There are medicare plans that cover all of the “medicare Advantage” services, such as home health care, personal assistance with activities of daily living, physical therapy, and hospice care. Although these services are not technically part of the “medicare” benefit, they are typically not paid for under Medicare part b and therefore are not included in the Medicare insurance quote you receive through private insurance. The best Medicare plans will cover all of these extras and help you ensure that you have the very best coverage possible.

22
Dec

Bad Faith Insurance Claims

Policyholders buy policies to cover themselves in the event of an accident or serious injury from financial responsibility. They trust that the insurance firm will uphold its end of the bargain and respect any valid claims if they need to file a claim. Sadly, insurers often attempt to discourage payments to policyholders with valid claims from being made. It is guilty of behaving in bad faith when an insurance provider wrongfully delays or denies a claim. Checkout Insurance Claims Lawyer-McKennon Law Group PC for more info.

Acts of Bad Faith

There are several ways that an insurer can violate its contract with a policyholder unlawfully. You could be a victim of bad faith if the insurance provider has attempted any of the following actions to refuse payment:

Delaying the judgment or payment of a claim

Without any justification, refusing coverage

Denying Guilt

Failure to give a fair settlement of claim

Failure to communicate terms and limitations on policy

Failure to examine an argument adequately

Insurers are legally bound by the terms of the deals they make with their clients. The policyholder may initiate a lawsuit to seek the reward that he or she is rightfully owed when a corporation breaches its obligation to act in good faith. Often, the same firm could have defrauded many policyholders, which may lead to a class-action lawsuit to keep the insurer accountable for bad faith.

Chasing The Case

As outlined by the terms of their contracts, all insured persons are entitled to claim settlements. If you have not received the full payout for a refund you are entitled to, try speaking as soon as possible with a lawyer for bad faith insurance claims. An experienced lawyer will prosecute your case for acts of fraud or other contract breaches and will keep your insurance provider responsible for acts of infringement.

16
Dec

An Ultimate Guide To Insurance Claims Lawyer

Insurance claims lawyer is equipped with the knowledge of how to best handle your insurance claim and will work hard to get you the compensation that you deserve. Some common scenarios covered by an insurance claim lawyer include: Fire Damage. Theft or vandalism. Damage caused by storms, like tornadoes, floods, hurricanes, and high winds caused other damage. Do you want to learn more? Visit Newport Beach Insurance Claims Lawyer.

It is important that you choose your insurance claims lawyer carefully and thoroughly go over their qualifications and experience. Make sure they have dealt with all kinds of insurance-related scenarios and can handle the type of claim that you have against the insurance company. Ask for referrals from people who have used their services before and are satisfied with the results. Once you have found a qualified lawyer, it is imperative that you fully understand their fees and any possible losses that may occur during the claims process.

Many people who file water damage or fire damage claims do not fully understand all of their rights and limitations. If you have a legal professional on your side, you will have someone with whom you can consult who can explain everything to you and fill you in on what exactly your insurance policy covers. These experts will also be able to answer any questions that you may have about your insurance policy or the process itself and help to keep you out of legal trouble. So, whether you have water damage, fire damage or other types of property damage, don’t assume that you are not entitled to damages compensation; contact an insurance claims lawyer immediately for legal advice.

7
Dec

Insurance Agency- Intro

As insurance agencies create their marketing plans for the upcoming year, many will focus on insurance agency web marketing as a key marketing driver to generate insurance agency leads. Web marketing is not merely a trend; it is a new way of doing business, and one which agencies cannot ignore. The days of agency growth from a purely referral driven perspective are gone, as more and more communication becomes virtual in nature, as networking moves from handshaking to internet surfing, and younger buyers embrace digital communication over face to face meetings. Get the facts about Insurance Agency see this.

Yet what does web marketing mean these days? According to Wikipedia, web marketing “refers to the placement of media along many different stages of the customer engagement cycle through search engine marketing (SEM), search engine optimization (SEO), banner ads on specific websites, e-mail marketing, and Web 2.0 strategies.” This serves as a reasonable definition for our discussion, as we answer important questions relating to insurance agency web marketing: Let’s begin by identifying the key components of an insurance agency web marketing plan:

Agency Web Seminar Marketing
Blogging and Vlogging
Insurance Agency Website Design
Insurance eMarketing Campaigns
Insurance Search Engine Marketing (SEM)
Insurance SEO (Insurance Agency Search Engine Optimization)
Pay Per Click (Google PPC, LinkedIn PPC, etc.)
Social Media Marketing (Facebook, LinkedIn, Twitter, YouTube, StumbleUpon)
Insurance Agency Telemarketing (augments web marketing)

Arguably, insurance agency web marketing always begins with a comprehensive insurance website redesign, unless the agency website was recently completed and is up to date. An insurance agency website must be graphically attractive, it should have current and compelling content, a blog (and vlog if possible), and industry news to mention a few important elements. Video is becoming increasingly more important as it provides a medium for the quick conveyance of information in a compelling and personal manner. Website video can also be leveraged on YouTube to further increase insurance agency internet presence. Vlogs, which are video blogs, can be very helpful to a website. Vlogs can be a talking head video, recorded PowerPoint presentation or even voice over photographs. They integrate the contextual power of a blog with the enhanced impact of a video or PowerPoint.

Content is king on the internet, and insurance agents should take great care in the creation of their website content. A graphically attractive website, short on content, will result in a sub-optimized insurance search engine marketing result, adversely impacting insurance agency SEO efforts and mitigating website stickiness and efficacy. These days, a key aspect of any insurance agency web marketing plan should include an annual review of website content. Further, the content should be of interest to both prospects and clients alike.

Social media marketing incorporates Facebook, LinkedIn, Twitter, YouTube, and StumbleUpon to mention just a few of the major opportunities, allowing agencies to dramatically expand their marketing reach. Social media marketing offers insurance agencies the ability to expand branding, share content, establish subject matter expertise and participate in discussions. There are many aspects of insurance social media marketing to consider. For example, a simple blog entry can be utilized in many ways to expand reach. A blog can be tweeted, reblogged, ePublished, and incorporated in a newsletter or eMarketing campaign. In this case, one blog is reused five times, though there are methods where one blog can be used ten or more times, dramatically expanding internet reach and enhancing cyber presence and insurance SEO. Why is social media marketing a critical component of an overall insurance agency web marketing plan? Social media marketing creates a cyber foundation for an agency to build upon. Ultimately, social media marketing, if used correctly, can become one of the key drivers for insurance agency leads. For the purposes of this article, we’ll add blogging and ePublishing to the social media marketing category since these are tightly interconnected. Blogs which are repurposed as articles can then be shared on Facebook, LinkedIn, Twitter and StumbleUpon, helping insurance agency SEO.

Social media marketing along with insurance agency SEO help with organic search engine rankings. Another option is paid engine ranking placement otherwise known as PPC or Pay Per Click advertising. At the top and side of the organic SERP (search engine results page) are paid PPC ads. When an internet user clicks on one of these, your agency is charged a fee. These fees can range from under a dollar to $15 or more depending upon the competitiveness of the search term. For example, let’s say that your PPC keyword phrase is New York Business Insurance, and when someone types in that keyword phrase your PPC ad appears. Depending upon your budget and keyword phrase bid, you might appear on the top, and when someone clicks on the ad, you are charge a PPC fee, let’s say five dollars. The great thing about this is that the volume, efficacy and conversion ratio are really easy to track. The negative is, of course, that you are constantly paying out ad fees. Thus the difference between organic and PPC, and predicated on your insurance agency web marketing plan, you may have budget for only one or the other, or perhaps for both.

Web seminar and eMarketing campaigns represent a compelling outbound approach for agents. Agency webinars offer the ability to communicate on a high level with B2B prospects. eMarketing campaigns that offer educational content are much better received than insurance product offers or pitches. A long term approach to agency web seminar marketing can yield significant dividends, though it is important to note that eMarketing and web seminar programs can often take up to 6 months to establish a following.

Lastly, where and how does telemarketing fit in, after all, it is not technically a web marketing solution. Telemarketing, or in this case perhaps appointment setting is a better description, can be an important component of an overall web marketing plan. After all, these web marketing leads need to be followed up upon. If producers are busy with renewals, or if they only have time for warm prospects, the outsourcing an appointment setter can be very helpful to an agency’s overall pipeline building effort. For example, when doing an eMarketing campaign, all prospects who click through to an agency website and all webinar registrants should be called directly after the web seminar to ensure that the agency has taken advantage of their web marketing efforts. If producers don’t have the time to call, the calls should be done with a qualified appointment setter. After all, the primary purpose of any web marketing plan is to drive qualified leads into the pipeline.

7
Dec

Wilkinson Insurance – An Update

Insurance agents are licensed by the state they live in to sell insurance products. They are responsible for their own sales and advertising campaigns and must keep abreast of industry developments to increase sales. There are several types of insurance agencies, and each has their own specific needs and regulations. There are also several levels of licenses, all of which are granted by the state you live in. The number of years of experience you have in the insurance field will determine what type of license you will hold. Have a look at Wilkinson Insurance.

Brokers are one type of insurance agencies that provide direct sales by working directly with insurers. While these brokers usually represent only one company, they can work with a large number of insurers because of their extensive network. These brokers must have thorough knowledge of their industry, as well as knowledge of the coverage they sell, in order to effectively market coverage to buyers. Since these brokers work directly with the insurers themselves, they have access to the most current premium rates, as well as the lowest amounts of coverage for each policy. They must also perform an extensive amount of research on each insurer they work with.

Another type of insurance agency is an independent agent. An independent agent represents multiple insurers and acts as an intermediary between buyers and sellers. This agent may not be licensed, but will be paid by the insurer for each policy sold. Since most policies sold by this type of insurance agency are short-term in nature, an independent agent may work with multiple clients at any one time.